Bringing Private Aviation Into the Digital Age
The private aviation industry moves billions of dollars every year.
Travelers relied on brokers to source aircraft.
Operators managed bookings through phone calls and email.
Aircraft owners struggled to maximize utilization.
While commercial travel had become searchable, transparent, and instantly bookable, private aviation remained largely hidden behind relationships and legacy processes.
Finding available aircraft often required multiple phone calls. Comparing options was nearly impossible. Pricing lacked transparency. Brokers, operators, and aircraft owners relied on fragmented systems, manual workflows, emails, and spreadsheets to manage bookings
We designed and built a place where travelers could discover available aircraft, compare options, understand pricing, and book flights with the same confidence and convenience they had come to expect from modern travel platforms.
We Partnered With A New Aviation Venture To Reimagine The Charter Experience.
What once required hours of coordination across multiple parties could now happen through a single digital experience.
— Dan Harris 
Beyond Booking Flights
The real opportunity wasn’t to digitize a transaction. It was to unlock a market.
By connecting travelers, operators, brokers, and aircraft owners through a shared platform, Sticky helped lay the groundwork for a more transparent and accessible future for private aviation.
Sticky helped create a platform that connected these disconnected parts of the market, turning fragmented inventory into a searchable network and transforming private aviation from a relationship-driven transaction into a discoverable experience.
What had once been hidden behind phone calls, spreadsheets, and personal networks could now be explored in minutes.
